How To Use Facebook For Network Marketing Success (Part 1)
Facebook is a great tool for business IF you know how to attract your visitors to follow you and not turn them away!
I love using Facebook to meet other network marketers , share marketing strategies, build relationships, and ultimately have my followers join me in business. Your Facebook profile is a major part of letting other know who you are and what value you can offer. When I first started network marketing I would friend anybody and everybody just to get followers. Now I do things a bit differently.
If someone came up to you on the street with a brown bag over their head would you accept their friendship?
The awnser to the above question is pretty obvious. Instead of saying let’s be friends you’d probably run the other direction. What does this have to do with a Facebook profile? I’m about to tell you… but first I want to explain how I find people who are interested in the same niche or topics and I then we will go into what to have in your profile to ensure the people you contact friend you.
How to Find Network Marketers With the Same Interest.
I use Facebook groups to find people I want to connect with. I will use the search bar at the top of Facebook to search for a group of my interest. For Example… Network Marketing.
After typing in the type of group you want to search for you’ll come to the following screen where you will want to click “Groups.”
Then you can choose the Facebook group you want to join and find new contacts in.
The first thing to look for when choosing a new connection.
This is where the brown bag comes. I want to look for someone with a great picture. I turn away from the network marketers who use a company logo or a google image as a profile picture. I like to put a name to the face so to speak. After I find someone with a nice photo of them or their family then I check out their profile.
What to look for in a profile page.
I have listed here some of the main things to look for when viewing a profile. You will find a visual of this below.
1. A current employment- If you click this it should take you to another page of the network marketer, business opportunity page, or it may be where they currently work (as in this example).
2. Basic Information should be complete – You should see their interests and more importantly a good biography within the “About Me” section. This should tell you a bit more about the person and what value they can offer you. Ideally this will also include a link to their blog. If this section isn’t full (as in this example), this is a network marketer who needs help with knowing how to brand themselves. A problem I can solve.
3. The Contact Information – This should be complete as well. It should include a phone number, an instant message location (ex. skype), and at least 2 websites you can visit to discover more about them or the opportunity they offer. If they haven’t listed any websites that tells me they are possibly looking for a company to join or are struggling in their current opportunity and not sure really how to promote promote. Both are problems I can solve.
This concludes Part 1 of How To Use Facebook For Network Marketing Success. In part 2 I will describe and illustrate the process I use to start building the relationship.
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To Your success,
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